Monthly Archives: April 2018

A love of language that built a copywriting business Every Tuesday morning, I stand on my hind legs and boom out to The Room: “Good morning! I am Simon Fletcher from Arrowmaker Communications and we are marketing copywriters!” We do that copywriting for accountants, HR consultants, printers, large software corporations and small IT companies, sheet […]

Is it Important To Be Specific? In a nutshell yes, hugely important. If you ask for a general referral, for example plumbers who need corporate clothing, then you won’t focus any members attention. However, if you see a scruffy plumber getting out of his van, you can ask instead for an introduction to “XYZ Plumbers” […]

How To Be A Good Member? Maximising Your Membership Value – Guidelines At The Room, we believe that the more active you are as a member, the more value and benefit the Group will bring you. We know from long experience what constitutes an active member, and this document is designed to give you an […]